"Kait created a fantastic and visually striking logo for my business. I have never given any kind of design brief before, so I wasn't really sure what info would help make the vision in my mind a reality, but Kait knew what to ask, and came back with some interesting options from which to choose. After I'd reviewed, she adjusted the design and enhanced it even more, so that I was completely happy with the results. She also made very helpful suggestions in order to make my logo stand out more, and give it the look and feel I was aiming for. On top of this, she did it in in double-quick time too!"
Client: The Charity for Civil Servants
I was brought in a few months after the Charity had not just rebranded, but entirely changed their name after over 100 years as the Civil Service Benevolent Fund.
As Brand Development Manager I managed a studio system for the production of all communications, both internally and externally. I ensured consistent tone, visuals and messaging across multiple mediums and to very different audiences, including stakeholders, donors, recipients and staff.
My work included designing all paper and digital marketing materials for the Charity. I also designed a vehicle wrap for a bus which was used in a cross-country tour of various civil service offices.
"I’ve just read your latest newsletter and I must say the Charity’s branding and the consistent use of it is excellent. It strikes me every time."
"Damnnnn I mean daaaaaammmmmn thats a fine kick ass calendar!
"I took a particularly close look at the Impact Report. This is really impressive work. The blend of hard facts and personal stories, together with some powerful photos, delivers a very compelling message about the work of the Charity."
"I have got to say that I think this [The Impact Report] is BRILLIANT – the images, the layout, the language, the content - OMG it deserves an award! Thank you peeps, this type of thing makes my job even easier to open the doors!"
"Kait created my twitter header and background. What seemed like a small project was actually a thoughtful and an incredibly helpful process of defining me and my brand, assisted by a very original and clever questionnaire I had to fill as an initial briefing. It made me think of so many different aspects of visual imagery and subtleties of design that one small art project became a proactive exercise in empowering my brand."
"Kait created a logo for a new organization using only my vision and values. Her professionalism and patience was commendable as she shaped my vision into something tangible. She is truly a great artist!"